What Augmented Reality Means for Events

As pioneers of the online and offline integration, Augmented Reality definitely sets us on fire. But what does it mean for you as an event professional and attendee? Definitely being more social!

The Layar application for Android phones was yesterday released and gathered the attention of the most popular tech blogs.

Layar is the first application to add tangibility to a powerful concept: integrating Online and Offline.

What is Augmented Reality?

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What I learned about Social Media

On the 28th of May I was invited by great planner Liza Bergman to participate at Masterclass Social Media in Amsterdam, here are video and presentation.

I enjoyed the crowd and we also built a community for the event which I invite you to join.

Julius Solaris @ Masterclass Social Media from punkmedia on Vimeo.

If you can’t see the video click here

If you can’t see the presentation click here

smeepe Introduces Event Suppliers Search

Do we need a service like smeepe? Yes we do, and desperately!

smeepe.net just launched and we are very happy about it.

In the SEO invaded Google and in the tricky jungle of Social Networks finding the right vendor, venue or PR for your event is becoming increasingly tough.
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5 Ways to Visualize Twitter at Events

A lot of fuzz is being made about if tweets should be displayed at events or not. The answer is simple, Yes! And in a fancy way.

Here goes a collection of what Julius Solaris, your host, thinks are the best tools to display live tweets at events.

5. Twitter Search + Firefox + ReloadEvery

Twitter Search is the visualization tool for the nostalgic twitter user and/or retro tweep. In order to make the page refresh automatically, Install Firefox add on ReloadEvery. If you don’t have Firefox probably you won’t read this because your browser has crashed in the meanwhile

Goods:
- Suits large screens
- Neat and detailed
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The Art Of Listening And Science Of Responding

In this guest post Jeff Hurt, our favorite event planning and change thinker on twitter, discusses Using Social Media To Listen To Your Event Customers

We’ve all experienced it. The hallways of the conference are buzzing with chatter about the event. Attendees are discussing what’s working, what isn’t, why the organizers planned it this way, what they are happy about and what’s discouraging them.

As meeting and event planners, we often wish we could be a fly on the wall listening to everyone’s discussions all at once. With today’s social media tools, we can engage in discussions with our registrants before, during and after the big event. Now, we can capture those hallway conversations and respond in real time. So, where do you start?

1. Create and encourage a culture of listening.

Listening is something that every staff member can and should do, and the organization’s principals should lead by example. Staff should listen in the hallways, invite feedback on evaluations and encourage attendees to provide comments and concerns to any staff member both face to face and through the social media tools available. The event is all about attendee, not you the meeting planner.

2. Develop a system for capturing feedback and ways to respond.

a. Setup an event presence in Twitter, Facebook, LinkedIn, YouTube and other social media tools.
In today’s web world, people go to several different sites to find information about an event. They no longer turn only to your organization or event website. They turn to their friends, colleagues and compadres. They also turn to the social media tools they use and you can help them by setting up “listening and chatting posts” within each social property. Twitter Tip: When using Twitter, identify one person to manage each event account and encourage them to list their name in the profile. For example Jeff4CVG09 meaning Jeff for CONVERGE 2009.
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