What Social Media for my event?

March 3, 2009 By Julius Solaris

It’s the buzzword of the day, Social Media. Does it make sense to use it for your event? Here is what you need to know about time and budget required.

We had a great web conference (aka conversation) last night about the use of technology within events. It is recorded in the Event Manager Blog Channel for your use. We were overwhelmed with questions and we are looking forward to answering them on next events.

A graph to sum it up

The highlight of the night was a graph outlining the time and budget required to do both: promoting your event on Social Media and embedding social media and extra technology to events.

Here it is:
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Filed Under: Julius Solaris, event planning 2.0, event technology, project management, software
 

3 Things that Make Your Event Fail

February 23, 2009 By Julius Solaris

Are you sure you are getting the basics right? This post investigates what are the new basics for a suffering and evolving event industry.

fail
Photo by Thomas Hawk via Flickr

How it used to be

Ten years ago the basics use to be a great mix of performers, a great mix of sponsors and a great location.

It didn’t get further than that.

The job of running events was all about putting the three above together. Most of the times it wasn’t about quality, it was about budget.

Our point

Let us save you some time and get straight to the point, basics have changed.

Why?

- Because current economic environment sucks. Sponsors are not willing to give away generous portions of their budgets as they used to.
- Because networking, which is a great motivator for attending events, is happening for free both online and offline.
- Because technology is changing the way we consume events.
- Because the world we live in is not as it used to be. Or at least, we are now more aware of it.

What are the new basics?

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Filed Under: Julius Solaris, environment, event management, event planning 2.0, event technology, psychology of events
 

[Event Technology] Eventvue

February 15, 2009 By Julius Solaris

eventvuelogo

Name: Eventvue

Twitter: @eventvue

Category: Community

Description: Rob was kind enough to guide us through Eventvue and we must say we were impressed. The immediate comment is: “Wow, this is very easy to use”. We talked before on how we don’t want to be stressed about filling up long sign up forms when joining an event community.

Eventvue has a powerful answer to that. They integrate with popular registration services and send you and invite to join the community immediately after you registered for the event. Signing up for the community couldn’t be easier. The system scrapes twitter, Linkedin, Facebook and the like, suggesting links you should add to your profile.

Within your community, you’ll be able to easily track twitter stream, flickr pictures, Youtube videos.

What we liked: On of the best twitter integration so far. They set up a twitter account for the event which collects all discussions. Cool!

What could be better: We love integration. What we like even more is additional integration. Having Ustream integration, would be an interesting start.

Want to improve your event technology? We can help you

Remember to check the Event Technology Series page for more tips on how to add new streams of revenue to your event.

Filed Under: event technology
 

[Event Technology] Pathable

February 9, 2009 By Julius Solaris

This post starts a new series about technology you should embed in your event.

logo_medium

Name: Pathable

Twitter: @pathable

Category: Networking

Description: Pathable allows organizers (which is you) to set up a community for their event. It enables networking with a powerful tagging system.

Your attendees are able to identify their interests and match them with others.

Networking begins before the event. To us this is one of the strongest contribution technology deliver to events. Networking is indeed one of the top reasons to attend events. Therefore you can do the math.

What I like: You can print out special badges carrying on your name as well as those of the people you should meet. The platform works out matching profiles, breaking ice in a powerful fashion.

What could be better: Stronger integration with LinkedIn and Facebook. We don’t want to fill in a new profile given the amount of time we spent to generate our official ones. Help us with a one click import.

Want to improve your event technology? We can help you

Filed Under: Julius Solaris, event planning 2.0, event technology, ideas, project management, software