Old Google Plus Is Dead – New Google Plus Brings Back Events

The trouble with Google is that everything they do could be the next big thing. Google Plus, despite its history of neglect still falls into that category. Once again, Google has been tweaking the service. We look into what’s new.

Old Google Plus Is Dead – New Google Plus Brings Back Events

A New Google+

Back in 2015, Google launched a new web interface for Google+ (Google Plus) Although hardly anyone noticed or even cared about the new look at the time, it’s fair to say that it was a vast improvement.

Instead of trying to be just another Facebook clone, the new stripped out Google+ concentrates on communities (to those unfamiliar with the vernacular, they are similar to facebook groups in their operation) and content discovery. The addition of collections is a particularly smart move. This allows users to follow topics of interest, rather than a Facebook-style feed which shows what friends are sharing – whether it’s of interest to you or not. The new look Google+ is very clean and makes far better use of the available space on the page. Say goodbye to a screen full of white space; say hello to a screen full of (hopefully) useful and engaging content.


Goodbye Old Google Plus

You could be excused for thinking that Google had stopped caring about Google+, given its history but that is definitely not the case. On January 24th, Google will be shutting down the old Google+ and introducing a bunch of new features. We’ve listed them below. Sadly, no mention of Google Hangouts coming back to the platform. A feature many event professionals found useful.


Much to the delight of many users (and event planners), the events feature is coming back. When Google introduced the new look back in 2015, they also removed the ability to create events via the web interface (but not for Android users). We don’t yet know what the new event function will look like, but you can be sure that we’ll let you know. Google has stated that events “will not be available for G Suite at this time” – whether or not that means it will be available in the future remains unclear.


In the new interface, comments deemed by the platform to be less valuable will be hidden by default. Users will be able to expand comments to show what was hidden.

Photo Zoom

Using some very clever trickery (RASIR), Google will be adding the ability to zoom into photos without having to download a higher-resolution version of the image.

In Conclusion

It seems that in Google’s mind, Plus is very much alive and kicking. It’s clear from the addition of the new (and readdition of the old) features that Google does listen to its users and wants to make the platform much more useful going forward. We’ll certainly be keeping a very close eye on developments. To reiterate what we said in the opening paragraph, you just never know with Google, anything they do could just be the next big thing.

About The Author
EventMB Team
This post is brought to you by the EventMB editorial team.   
Comment Policy Comments
Julius Solaris
Editor, Julius Solaris

Plan awesome events & boost your career

How often should I update you?

Join over 60,000 subscribers that use EventMB to stay on top of How to's, Trends & Event Technology.