One of the most discussed opening ceremony of the history of the Olympics just happened. What do event professionals have to say? How would you rate it?
5 Events That Have Seen Massive Growth and What We Can Learn From Them
Some events are are meant to stay, they go from strength to strength, develop a cult-like following and will go down in the history books. Here we explore how five iconic music festivals, conferences and exhibitions – kings of events – have managed to achieve massive growth, live long and prosper in a very competitive […]
The Biggest Threat to The Event Industry
The rest of 2016 and 2017 are set to be quite disruptive. Technology and political changes will shake up the event industry as we know it. Are you ready to embrace the change? I am not sure if you noticed but there is a lot going on in the world. The last 6 months have […]
5 Interactive Ways To Get Real-Time Event Feedback
Thinking outside of the box using creative ways to plan and design events is what we do as event professionals. We should be using more creative ways to get feedback on our work and the client’s investment too. Whilst you are in the planning stages of your event, you should already be thinking about how […]
10 Trends in Corporate Events
Offering the hottest trends to clients sets you apart from other event planners. Are you ready for the latest trends in corporate event planning? Here are a few ways you can incorporate them into your event events and event planning company. One of the best ways to make a name for yourself in the event […]
Millennials: The Best Excuse For Running Awful Events
Everybody is freaking out. The buzzword of the moment is scaring marketing and event professionals around the world. Who are Millennials? Should we be scared? Millennials are coming and they are going to take over the world. If you are almost a Millennial (like I am) or even if you are a Generation X, C, […]
10 Types Of Attendees To Fear and Love
Attendees are the heart of every event. Here are the 10 most common types of attendees we all know… and love. Attendees are important. Our guests should be on our minds during the whole event planning process. Every decision we make should be well thought out in terms of our participants. We strive to delight […]
20 Online Marketing Tips for Events
Marketing your event can be difficult, but it doesn’t have to be. These 20 online marketing tips for events will help you find your ideal audience and convert them to paying customers in no time! Your event is going to be epic! You’ve confirmed life-changing speakers, booked an exclusive venue, and planned innovative extras that […]
Co-creation and Collaboration: Tricks and Tools for Event Planners
Event planners strive to get greater ‘buy-in’ and an emerging trend is to do this using co-creation and collaboration during the planning stages. Here are 6 steps to co-create and collaborate, with some useful tools and tricks to help. Are you an expert in what your attendees want in terms of content? How do you […]
10 Things I Would Change About The Event Industry
We all know how great the event industry is; but how do we get better? Here are 10 changes we need to see. I love this business, I’ve been here for every step of the way to watch how we have flourished into the economic powerhouse we are today. But for all our advancements and […]