The Best Posts in November

Hey dear reader, how are you? Looking forward to the holidays? November has been the most prolific month in the past couple of years. It's good to know thousands of you appreciated it. Keep an eye on the blog as December is usually full of surprises. In case you missed some of the action,

20 Tools to Measure Event Marketing

This post is a follow up to a previous article on organizing your sales effort. Without measurement you are wasting your time. Here is how to track and measure the impact of your event marketing efforts. In times of crisis you are accountable for every penny spent on your marketing. Scarcity

The Ultimate Guide to Selling More Event Tickets

This post is for those event planners who haven't realized they are the no.1 salesperson of their event. In time of crisis, ticket sales go down. Here is how to sell out and go to bed with a big smile on your face. I see a lot of talk online on how to engage your attendees, how social media will

Event Fun #2: The Goody Bag

Happy Thanksgiving! Some event fun for your holidays. If you are in Europe like myself, just some fun! Thanks to Chris Shipton of Livescribes, you can find him on Twitter @chrisshipton. The Goody Bag

Facebook Updates Events: What You Need to Know

Whenever Facebook introduces changes to its platform the resulting noise from coverage just leaves us a bit unclear on the true impact. This posts sums up the major changes and the implications for event lovers. Last week, Facebook implemented a small redesign of their event page. What is small