Tag Archives: marketing mix
20 Tools to Measure Event Marketing
This post is a follow up to a previous article on organizing your sales effort. Without measurement you are wasting your time. Here is how to track and measure the impact of your event marketing efforts. In times of crisis you are accountable for every penny spent on your marketing. Scarcity… Read more
Social Media Strategy for Busy Event Planners in 6 Easy Steps
So much to do and so little time. This is the life of an event professional. We are busy trying to make everything work and things to do keep piling up. On the other hand social media are becoming an integral part of our marketing mix. This is also the case for customer service over social… Read more
Posted in marketing
Tagged customer service, event planners, event planning, event planning industry, event professional, facebook, linkedin group, marketing, marketing mix, online social networking, social, social media marketing, social network, social network service, social networking, social networks, strategy, twitter, web 2.0, world wide web, youtube
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