17 Event Signage Ideas

Event signage is necessary, but that doesn’t mean it has to be boring! Get inspired by these beautiful examples of event signage to spice things up a bit.

The main purpose of event signage is to make the attendee journey around your event easier. With event wayfinding comes plenty of branding, marketing and sponsorship opportunities for your event too. Here is some inspiration to ensure your signage is paid attention to!

  1. Script Balloons

Rather than printing onto balloons, try something different and have signs using balloon lettering. They can be adapted and placed anywhere at the event and adapted to suit themes and colour palettes so are quite diverse and fun!

Credit: Queen City Balloon Bar

  1. Stair Wraps

Don’t leave stairs to be dead space, make use of their marketing potential with these stair wrap ideas that can market your event and are a guaranteed photo opportunity.

  1. Mirrors

Using mirrors and calligraphy can create a cool effect and used for many different signage purposes from wayfinders to these gorgeous table plans. You can look at full length, larger options or if your budget won’t allow it, opt for something smaller like these with a funky frame to make them pop instead.

Credit: Oh My Gosh Events

  1. Helium Marketing Balloons

Particularly useful for outdoor events, these balloons can be seen long before attendees get there and can be used as a marker or offer a unique sponsorship opportunity. Plus, they stay fairly out of the way and won’t impact the décor or logistics of your event (just remember to tie them properly on a windy day!)

  1. Brand Activation Pillars

Something more striking such as these pillars can be excellent signage options that rotate, light up or contain printed materials for attendees to look at. They are a great way of framing entrances and can work wonders on a trade show floor.


Credit: Amir Lopez

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Comment Policy Comments
  • Let’s not forget the most customizable and environmental of them all : Digital Signage 🙂 Specially with the new inexpensive wireless video transmitters and cheap LCD displays. They are probably some of the most friendly form of signage.

Julius Solaris
Editor, Julius Solaris

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