This is a guest post by Michael Heipel. He’s one of the (few) cool guys shipping great event marketing content in Europe. Michael is responsible for Marketing and Event Management at the World Association of Newspapers and News Publishers WAN-IFRA. Among his duties are the organisation and marketing of the annual World Newspaper Congress and […]
Boosting Ticket Sales with Groupon. Genius or Stupid Idea?
I recently posted about the nightmare of getting close to your event with 50% unsold tickets. There are definitely strategies to sell event tickets at the last minute. When we’re in dire straits, everything seems to be plausible. Is group buying a good idea then? A bit of Background Groupon is the group buying service […]
Share Post Event Materials Like a Pro
It looks like time’s up for conference proceedings. This post will help you to leverage social media to send post event materials like a true social media ninja. I was reading through our amazing Event Planning and Management LinkedIn Group, when I stumbled upon this interesting question: What are some alternative ways to send delegates […]
Innovating Conferences
Last week I had the chance to meet with fellow event blogger Gianfranco Chicco from Conference Basics, one of the best blogs about events out there. We’ve been postponing a double feature for a while now, but finally we managed to shoot an interview. Who is Gianfranco? Gianfranco is marketing manager and organizer for conferences […]
Top 10 Facebook Event Pages
Facebook is becoming a must have for event marketing and amplification. Facebook loves events; event planners and venues love Facebook. The number of tools for Facebook event pages grows exponentially. Event lovers like Facebook even though sometimes its viral wave can be tough to control. Looking for the Best Facebook Event Pages I must admit: […]
EMBlog Job Board: Find and Post Event Planning Jobs
In such turbulent times we may find ourselves in need of a new job. That is why we are launching the Event Manager Blog Job Board. In the past years I got to know you really well. That is why I am trying to expose the best jobs available worldwide in the event planning industry. […]
The Rise of Visual Meetings
Some time ago I stumbled upon this post talking about how Olgivy partnered with ImageThink to deliver a new way of taking notes for events and effectively create a storyboard for what was discussed. Visual Thinking is a growing trend in events. Event planners are effectively hiring cartoonists that can capture conversations into easily digestible […]
Social Media Strategy for Busy Event Planners in 6 Easy Steps
So much to do and so little time. This is the life of an event professional. We are busy trying to make everything work and things to do keep piling up. On the other hand social media are becoming an integral part of our marketing mix. This is also the case for customer service over […]
Eventle: A Perfect Event Management Solution for BarCamps
It is not a secret I am a fan of BarCamps. In fact I just attended #tweetcamp, an unconference for Twitter users in London, that amazed me to great extents. If you are not familiar with BarCamps, have a look at this. Despite lots of animated discussion with traditional event planners, I am still convinced […]