We’ve all seen the pretty event floral displays off to the side of the venue.
But, do they really make an impact and stand out?
They often afford a glance from attendees who may (or may not) admire them before moving swiftly on but flower costs can make a severe dent in event budgets. We know it doesn’t have to be that way though and we want to look at how you can get the most from your florals by turning displays into multipurpose event elements.
Here are some of the best floral displays that make the most impact by having different purposes or possibilities tied to them so you know they are really worth it.
It’s time to really appreciate the power of flowers in your events.
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Inverted Geometric Pieces
If you’re lacking space on your table, don’t compromise on the florals. Create an aerial design that hangs just above the table so that it is still immersive but tucked out of the way. These are a cool example of how you can incorporate modern geometric shapes with natural floral arrangements without costing too much.
Credit: Avideas Event Designers
Turn your floral displays into décor features for the room with interesting combinations like this floral bike. It’s an easy way to showcase a bouquet and making sure it is mobile. For those looking for DIY event ideas, this could be an adaptive idea that you can get stuck into!
Credit: Sarah Armstrong, Thoughts of You Flowers
Of course, centerpieces have to go on the list, after all, it’s an excellent display piece and if it works, it works. Big centerpieces make a huge impact and incorporating the florals ticks all the boxes like in this example. The cool feature of these is that they wrap around the stalk to look like it blooms right from the table.
Credit: Greenery Productions
Opt for something less obvious and make use of long twigs or grasses and keep the blooms to a minimum. A display such as this looks cool because of the two tiers that look like a waterfall of foliage. The rigid twigs add height and act as a backdrop to weave the orchids into while the softer grasses at the bottom fill the gaps.
Credit: Dawid Laskowski
Circle tables are excellent for networking which is why they are perfect for corporate seated events and normally florals and centerpieces can get in the way of this. Cut out tables can be an interesting trend but leaves something to be desired when it comes to decoration. This floral ring gives the best of both worlds.
Credit: Glory Box Productions
It’s hard to spruce up the outside of a tent, after all, they are pretty much alike and you don’t want to compromise the integrity of the fabric by fixing things to them. That’s why florals like this are such a good idea. For outdoor events, incorporate natural décor elements like this stunning entrance that trails along the tent creating a transformation and showing this tent means business.
Use plants and florals to change the mood or vibe of your entire venue if positioned strategically. This rainforest themed venue uses plants as screens around the edges creating an intimate atmosphere and making it more immersive. Plus, matching centerpieces add a splash of color and tie it all together nicely.
Waterfalls and rainforest vibes from last week. This was one epic set up, one that cannot be expressed correctly in a teeny square. ................ 🌱🌿🌲💧............. EDIT || I will advise here that my involvement with this one was about 10% if that. The majority of props go to @rouxblond. They are a little bit amazing tbh and I'm always pumped to come onboard. . . . #nineblooms #rouxblond #sheratongrand #portdouglas #portdouglasflowers #eventflorals #tropicals #green #foliage #wooden #waterfalls #epic
Credit: Nine Blooms, Roux Blond Collective
When talking about floral displays, this really has the wow factor and as an intricate piece can be admired for its artistry too! Unicorns are a trend that doesn’t seem to be going away so why not incorporate that into your floral designs too, having this at your event would definitely create a photo opportunity and get everyone talking.
Credit: Unicorn Blooms, Frames For Florists, Stems UK
If you’re trying to keep your floral budget down, this could be the way to do it without compromising on effect or quantity. This idea stems from making use of the spray flowers that are normally pushed to one side or used as filling, instead allowing them to take center stage and be admired in all their glory. The cool part is they create interesting effects themselves and look a bit like firework flowers.
Springtime events are just around the corner. Go a little outside the box and reimagining uses for "filler flowers" is a great way to create beautiful tablescapes without blowing your budget #eventtips #tabledecor #centerpieces . . . . . . . #floralinspo #floraldesign #flowers #tablescapes #prettytables #eventdesign #eventtips #eventdecor #eventconsultant #marketingconsultant #allinthedetails #dcevents #galadinners #galas
Credit: DCM Communications
Vibrant and full of color, these traditional marigold flowers use multi-levels to make an impact. By just using the flowers themselves and removing the stalks, it creates a carpeting effect which you could scale up and use on the tables as runners or to decorate other parts of your venue.
Credit: Apurvi Dias
Whether you are creating events at Christmas or just using them as inspiration, this idea is a cool one! Rather than the traditional decorations, the flowers themselves adorn the tree in an excellent ombre adaptation that could make trees at venues turn into a display of their own. This is an excellent upscaled version that still maintains the color scheme and could be an excellent branding opportunity too.
Credit: Cathryn Rose Goddard, Moyses Stevens
Turn flowers into cute characters for recognition and photo opportunities at your event like in this example. These would be particularly good for pop-up events that are aiming to make an impact and get people interested because when spotted on the street they have the complete wow factor. You can definitely appreciate the skill involved here too which is a cool collaboration idea between event planners and florists to create pieces like this for events.
Floral walls are in, whether it’s providing a backdrop for photos, intricate décor installations or merely a talking piece, they seem to be growing in popularity. This is an interesting adaptation for that denotes a memorable anniversary but could be incorporated into any event theme or branding. Get your message across with florals.
Thank you @todaysbridesf for a magnificent evening filled with the best in the SF Events industry ❤️ it was an honor to be in the room tonight - coming together with everyone to celebrate YOU. You’re one of the most authentic & community driven of WOMEN - not to mention mag editors - that I’ve ever met. Thank you for all you do-cheers to another 25 of leading the way & being the light in our world ✨✨✨
Credit: Today’s Bride SF, Flowers by Edgar, Melissa Fancy
Succulents are trending in popular culture, not just events, and people are going mad because they are interesting, sustainable and relatively easy to look after. For events they can be a diverse option for plants and floral displays that allows you to tick the green event box. This installation is interesting and uses different succulent types on a multi-tiered display and trailing options to make it more dynamic.
Credit: Michelle Bemis of TGR Live Events, Modern Floristry, Genesis Open
This is an all-rounder at an event workshop that highlights how flowers can be used to benefit your entire brand. This floral installation creates a pergola surrounding the seated swing which is a way of incorporating fun into events and shows off the brand signage in the middle. This miniature garden space inside is then accentuated by the chalkboard hashtags and signage close by for further activation.
Credit: Phytotaxis NYC
This is an excellent example of how you can use floral displays to make carnivorous spaces feel more intimate which can sometimes be the case with large exhibition venues. This simple and effective display not only adds a focal point but helps to separate the venue so that different rooms and displays don’t merge into one.
Credit: Niall Fairhead, Fairhead Fine Art
Whilst this display arch has been used at a wedding for the altar, this would be an excellent event piece for entrances in place of the traditional balloon arch. It offers a diversity that means you can adapt any colors and flowers to suit and even have hanging or trailing options to create a curtain attendees have to pull back before they enter.
Oh yes a wedding is happening today- congrats to our very good friends @issamshama @krallis tying the knot @thevenetianbanquethall with @boundlessweddings @o.m.g.events @lavish_limousine @fortheloveofprint @dejaahvu #onestopshop #couplegoals #bridetobe #torontocouple #mybestfriendswedding #vaughanwedding #ceremonydecor #flowerarch #eventdecor #eventstylist
Credit: Oh My Gosh Events
If you’ve got the budget then you can go all out and cover your venue in florals, they certainly won’t be missed this way! This takes a floral wall to the next level and works in so many ways by creating a feature or talking point, adding depth and texture to walls for better décor or even to cover unsightly walls and integrate the venue into your own styling and schemes. It’s definitely one option for transformation on a grand scale.
It’s time to step away from the traditional concept of flowers and start introducing plants and floral décor as ways to enhance the event experience. From accentuating and adapting venues to providing their own sponsorship and branding opportunities, floral displays have a lot to offer for event planners to tap into.