10 Experiential Marketing Trends Shaping Effective Events in 2018 [Webinar]
Join us for this free webinar to find new ideas and technologies to help meet objectives for your events while keeping your attendees engaged.
In this webinar we’ll examine strategies, approaches and technologies that can be deployed to help meet business, brand, sales and marketing objectives for your events, while building stronger relationships with your audiences.
Join Ian McGonnigal who is a seasoned experiential marketer, with over 25 years of experience consulting for many Fortune 500 brands, including IBM, The Clorox Company, Eaton Corporation, AT&T, MARS, and many others. He’s held leadership positions in strategy, client services, business development and general management for agencies such as George P. Johnson, Jack Morton, Advantage Solutions and Kenwood Experiences.
The webinar, as always will be available both live and on demand. Be sure to register, even if you can’t make it on the day.
In this webinar you will:
- Understand the differences between events and experiences
- Get basic strategic principles, from portfolio planning to measurement and optimization
- Explore experience design methodologies, including experience platform development and journey mapping
- Discover some of the latest applications of methodology and technology currently being used (and some peeks into the future as well)
How To Sign Up for this Webinar
Register now to sign up for “10 Experiential Marketing Trends Shaping Effective Events in 2018 [Webinar]“.
If you are joining live make sure the date is in your diary:
Wednesday, March 21, 2018
1 pm EST/ 10 am PST/ 6 pm GMT
If you can’t be there for the live broadcast, sign up to the webinar as this ensures you will be able to get access to catch up on demand, at your convenience.
EventMB is accredited by the Events Industry Council to provide clock hours for webinars. If you are working on your Certified Meeting Professional (CMP) accreditation and want to earn CEs, you can add one clock hour by attending this webinar
How to receive CE credits: You must self-report your attendance using the webinar registration confirmation email you receive in your inbox. The email you use to sign up for the webinar MUST be the same as your EIC registration.
For more information about the CMP credential or CMP Preferred Provider Program, please visit www.eventscouncil.org.
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Disclosure: Our webinars are co-branded, paid for initiatives. To learn about how to sponsor a webinar series get in touch via our advertising page.
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