If 2020 has a silver lining for the event industry, it’s that seven years worth of virtual event progress was accomplished in seven months. The virtual engagement cat is out of the bag and shows no signs of going back in; both event planners and attendees are wising up to the value a hybrid format offers to a broad range of events.
There will be a return to physical events and onsite audiences, but hybrid is the future.
Download this report to explore the benefits of hybrid events.
While the majority of planners agree that the future is hybrid, some remain unconvinced in the novel event format and others are put off by the logistical challenges of planning two experiences and the daunting task of delivering productive connections across audiences.
Planners need practical solutions that will deliver the crucial audience reach and engagement they need to host profitable events until capacities are back to normal. They need a format they can sell their clients, sponsors and other stakeholders, and then execute in a way that maintains their brand standards for great experiences. And to accomplish this, they need a hand getting on the hybrid bandwagon.
To prepare event professionals for hybrid events, Hopin has explored the key benefits of embracing them in a report replete with useful tips.