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idloom-events Management and Registration Software [Review]

By EventMB Studio Team

idloom-events is a cloud-based event management and registration software. Here is our review.

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idloom-events: What Is It?

idloom was founded in Brussels, Belgium, in 2015 to offer international associations an affordable event management tool that automates most processes, from the creation of the event website to processing analytics. They have since expanded in the USA, Dubai and several countries of the EU.

The software is licensed on a subscription basis. As a browser-based platform, no installation or configuration is required.

Who is it for?

The software is suitable for a range of events, including seminars, courses, meetings, trade shows, training sessions, etc.

Their clients range from Fortune 500 corporations to governments, trade associations, sports teams, international institutions, etc.

 

Main Feature Categories

Event management & event website builder. Create and edit multiple events. Build a website for each event using a pre-loaded, fully customizable template.

 

Registration. Set up the registration process from collecting guest information to hotel bookings and payment options. Customize and send automatic messages on the website or in emails.

Data export and statistics dashboard. Access your data and statistics from a unified dashboard.

User management. Customize access roles for different users and create different profiles with different settings and branding.

Attendee management. Get a real-time view of your guest list, modify your guests’ choices, manage your waiting list, create badges or name tags.

Integration with third-party apps and software. Integrate with any app or software through Zapier.

 

Review

idloom-events focusses on automation, allowing planners to create a dedicated multi-tab event website using a template. You can customize it with your logo, color palette, images, videos, etc. The template comes pre-loaded with key pages like sponsors and partners, speakers, programs, pricing, etc. You can also create your own HTML templates.

The software has a clear international mindset, with the management of timezones, as well as the availability of eight languages to create your event and your event website, and an automatic translation in each language you choose to offer.

The possibility to create multiple profiles/accounts with different settings as well as an unlimited number of users with different access roles make the platform scalable for agencies or large corporations.

You can completely customize your registration process by using personalized forms that cater to any number guest categories. These categories can determine what guests can attend (sessions, seminars, lunch, etc.), when, at what price, using which payment options and coupons, how they check-in, etc. This allows planners to really finely determine the specific registration path for each type of attendee, which can be a great asset at large conferences or corporate events with lots of different kinds of stakeholders.

You you can manage the guest list for each event by changing registration status, payment status, etc. If need be, you can export this information into Excel or CSV formats. You also have access to this and other information on a statistics dashboard that gives you extensive information on the status of your guests’ registration, hotel bookings, stock management, and payment status. Additionally, idloom-events can be integrated with any third-party app or software, with no extra development required.

You can also customize your receipts and the automatic messages you send, either on the website during the registration process or in the emails you can send at each step of the process. This way, you could, for example, include a QR code in the final registration confirmation email to facilitate check-in on the day of the event.

It is important to note that idloom does not charge a fee for each guest that registers at your events, unlike some other event management platforms. The four pricing options allow for some flexibility, and you can change from one option to the other at any time. The Freemium plan offers only core features and cannot be used for paid events; it is best suited if you have a one-off free event to organize and don’t need any branding. If you are an agency dealing with multiple clients and events at the same time (i.e. more than 5), your best option is the Corporate plan.

 

Features

EVENT MANAGEMENT

Creating an event

Once you have set up your account and selected your subscription plan, you have access to your dashboard and can create your first event with the following information:

  • keyboard_arrow_right Choose the profile the event is organized for (only for Corporate subscribers).
  • keyboard_arrow_right Select a name for the event.
  • keyboard_arrow_right Select a language among 8 available.
  • keyboard_arrow_right Change the default URL for your event website (you can change only part of it, but you can also ask for a custom URL).
  • keyboard_arrow_right Add the start and end dates for your event.
  • keyboard_arrow_right Select a registration period if applicable.
  • keyboard_arrow_right Choose between a public (indexation by Google and listing in your idloom-events account) or private event.
  • keyboard_arrow_right Add a topic for indexing and tags to filter your event.

You can duplicate an existing event so that you don’t have to start from scratch every time you add an event.

You also have the possibility to add multiple additional languages. Your main event website will contain a language menu, and everything will be available in all chosen languages.

Editing an event

Once you have saved this information, you get access to more fields to complete:

  • keyboard_arrow_right Upload any picture to use as the cover image.
  • keyboard_arrow_right Modify the information about the organizer (pre-filled with your information).
  • keyboard_arrow_right Add details for the main location of the event (additional locations are available with the Premium and Corporate plans).

The software then takes you through a series of steps to build and customize your event website and pages, and personalize your guest registration process. Some of the following features are not available for all subscription plans.

EVENT WEBSITE BUILDER

The website builder allows you to create event websites as needed. You can Include several page options (program, speakers, sponsors, etc.) and make the page available in multiple languages. The template logo, color palette, images, videos, etc. can be customized using a content management system (CMS). If you’re able to code, you can create your own HTML template as well. Changes can be reviewed in real-time.

REGISTRATION

Forms include standard field types (drop-down menus, multiple choices, document upload fields, etc.) and a number of other settings for further customization (for example, include conditional questions).

Step 1 - Guest Information

  • keyboard_arrow_right Define all the fields you need to get the information you want on your guests (contact, company, invoice).
  • keyboard_arrow_right Change the style of the form (horizontal/vertical), give your attendees the option to modify their registration, add privacy and GDPR consent, etc.

Step 2 - Event Categories and Options

  • keyboard_arrow_right Customize the registration type by creating multiple sessions with specific dates, authorizing multiple registrations, defining pricing options (free/paid event) and categories (member, non-member, press, sponsor, etc.).
  • keyboard_arrow_right Add information about tax or VAT that will be applied to your invoices.
  • keyboard_arrow_right Create options or sub-categories (for example, seminar 1, 2, cocktail, etc.) that can be applied to all or a selection of categories (for example, seminar 1 is accessible to only members). 
  • keyboard_arrow_right If needed, create groups to organize your options in sections (e.g. one group “Morning” and one group “Afternoon”).
  • keyboard_arrow_right Create as many coupons as you want and apply them to any category of guests.
  • keyboard_arrow_right Define additional settings, such as allowing your guests to join a waiting list for options that are fully booked, authorizing individual check-in for each option, etc.

Step 3 - Hotel Bookings

  • keyboard_arrow_right List your choice of hotels with prices, number of rooms (to manage room blocks) and options available.
  • keyboard_arrow_right Your guests can either book their accommodation directly from your event website or are redirected to the hotel room booking provider of your choice.

Step 4 - Check-out (Free Events) / Payment Options (Paid Events)

  • keyboard_arrow_right For free events, display additional information or send registrants straight to the final confirmation page.
  • keyboard_arrow_right For paid events, select the payment options available to your guests (credit cards with Stripe, PayPal, Ogone, Hipay, Bambora, Authorize.Net, CASHNet, bank transfers, etc.)

Once the parameters of your event have been configured, your event’s website and registration page are automatically created. Your event website has its own unique URL address and can be merged onto your company’s website as well.

CONFIRMATION MESSAGES

You can customize the confirmation messages displayed on the website or sent in confirmation emails depending on their level of participation, any special options they chose, etc. At the end of the registration process, the software also generates an e-ticket (sent by email) that includes a QR code allowing your guests to check-in at the venue.

DATA EXPORT AND STATISTICS DASHBOARD

You can enter a tracking code to analyze and monitor your guests’ activity through the registration process and view your event website statistics and sales metrics. The dashboard displays a graph showing the progression of registrations for the event over time.

You also get a chart with detailed information on early-bird, coupons, list prices, turnover, check-ins, check-outs. Different graphs and charts are available for stock management, hotels, registration status, and payment status.

You can also export statistics of attendance and generate certificates, which are a requirement in certain industries.

USER MANAGEMENT

Custom access roles. For each user account in your team (and you can have as many users as you need), you can define specific permissions to control the level of access, restrictions, and actions allowed for each (for example, some team members can only access check-in features).

Multi-profile settings. Several profiles can be created with different branding and settings. You can, for example, have different branding for different types of events, organizers, geographical locations, etc. Permissions for each profile can be set separately, so you can ensure that some users only see events organized under a specific profile. This is useful for event management companies that need to give end clients access to the platform without risking that they see other clients’ events.

ATTENDEE MANAGEMENT

Your guest list can be exported into Excel or CSV formats. You get a real-time view of your guest list as well as the status of their registration (payment status, registration category, etc.).

You can access your guests’ details and modify their registration choices, payment options, etc. You can also optionally allow registrants to modify their own data after the fact.

If you have a limited inventory, people can register for the waiting list. Then, when somebody cancels, the system generates and sends an automatic email with a link to the guest on the waiting list that allows them to change their registration status.

BADGE/NAME TAG CREATION

The interface allows you to automatically create and print a badge for one attendee or for your entire guest list. You can assign multiple badge formats according to the different categories of guests. Badges can be printed on the spot during check-in.

INTEGRATION WITH THIRD-PARTY APPS AND SOFTWARE

You can integrate with different types of apps and software, including CRM, ERP, accounting software, payment gateways, email platforms, etc. (marketplace). The integration is made through an API with Zapier, no specific development is needed.

 

Pricing and Plans

There are four pricing plans: Freemium, Light, Premium, and Corporate.

The Freemium version

  • keyboard_arrow_right Access to the key event management features:
    • Online registrations
    • Event website
    • E-ticketing
    • On-site check-in
    • Confirmation emails
    • Event duplication
    • Statistics dashboard
  • keyboard_arrow_right Unlimited account users/event organizer logins
  • keyboard_arrow_right Ownership of your data and export rights
  • keyboard_arrow_right Unlimited number of guest registrations
  • keyboard_arrow_right Unlimited free events (no paid events)

The Light plan ($115 per month)

For companies organizing a small volume of paid events (one at a time), the Light plan includes all the features from the Freemium plan, plus:

  • keyboard_arrow_right Multi-language
  • keyboard_arrow_right Zapier integration
  • keyboard_arrow_right Multi-page website
  • keyboard_arrow_right Personalized branding
  • keyboard_arrow_right Advanced pricing
  • keyboard_arrow_right Early-bird & coupons
  • keyboard_arrow_right Invoices & credit notes
  • keyboard_arrow_right Public event listing

The Premium plan ($525 per month)

For companies and agencies organizing up to 5 paid events at a time, the Premium plan includes all the features from the Light plan, plus:

  • keyboard_arrow_right Advanced VAT settings
  • keyboard_arrow_right Hotel reservation module
  • keyboard_arrow_right Badge creation
  • keyboard_arrow_right Pre-registrations
  • keyboard_arrow_right Guestlist upload
  • keyboard_arrow_right Code-restricted registrations
  • keyboard_arrow_right Registration updates by guests
  • keyboard_arrow_right Embed the registration form on your website
  • keyboard_arrow_right Waiting list
  • keyboard_arrow_right Check-in per session
  • keyboard_arrow_right Document upload by guest
  • keyboard_arrow_right User access rights
  • keyboard_arrow_right Session management
  • keyboard_arrow_right Multi-location events

The Corporate plan ($1,150 per month)

For agencies organizing events for their clients or very large corporations with different branches, the Corporate plan includes all the features from the Premium plan, plus:

  • keyboard_arrow_right Unlimited paid events at a time
  • keyboard_arrow_right Multi-profile settings (up to 3 different profiles included - additional profile: $115 per month)
  • keyboard_arrow_right Personalized support

There is a 50% discount for the Premium and Corporate plans for eligible non-profit and educational organizations.

 

Pros & Cons

Pros
  • No installation and configuration, no updates and no maintenance on your side.
  • An intuitive and user-friendly tool.
  • Unique features available: multilingual settings, time zone management, track management, waiting lists.
  • Unlimited users with different access rights.
  • Unlimited attendees (no ‘per attendee’ fee structure)
  • Integration and synchronization with any third-party system (CRM, mailing platforms, ERP, etc.).
  • Well-rated customer support.
  • Competitive pricing, no contract, no penalty for changing your subscription or canceling at any time.
    Cons
    • No native advanced email campaign manager, though integration possible with third-party software such as Constant Contact, Mailchimp, etc.
    • No native table seating selector, though integration possible with third-party software.

     

    IN CONCLUSION

    idloom-events is an intuitive and user-friendly event management platform that can help events planners automate most parts of the event planning process.

    Their pricing is competitive, especially considering they do not charge any fee per guest.

    Their Corporate plan is best suited for event agencies dealing with multiple clients and events concurrently, or large corporations organizing several recurring yearly events (trainings, yearly events, etc.).

     

    Disclaimer: Reviews are paid for placements. While Event Manager Blog receives a fee to extensively look at the tool and review it in detail, the content of the review is independent and by no means influenced by the company. If you have any questions please use the contact us section.

     

    about the author

    EventMB Studio Team
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