Fiona is an award-winning entrepreneur passionate about sustainability. She started her entrepreneurial path in 2005 when she created Positive Impact Events, a non-profit providing education, engagement, and collaboration opportunities to create a sustainable event industry.
In 2012 she chaired the ISO 20121 standard, a management system for event sustainability, the youngest ever female to chair an ISO standard. In 2014 Fiona was awarded an honorary doctorate from Leeds Beckett University for services to the event industry and sustainability.
Fiona was the chairperson for Meeting Professionals International in 2018, and in the same year, she joined the UN Environment technical expert group for transforming tourism value chains. In 2019 she provided a plan to the United Nations Sustainable Development Goal Summit on the role of events in accelerating action on the SDGs, and in 2020, during COVID 19, she launched a campaign to empower 100,000 event professionals to be in action building the future of how human connection happens.