Articles tagged “Celebrities”

As budgets tighten and return on investment comes under scrutiny, planners are rethinking the value of high-priced celebrity speakers. Instead, they’re prioritizing industry experts who offer actionable insights, often for a fraction of the cost.

From beach volleyball and gymnastics to tennis and dressage, hip-hop star Snoop Dogg was in the crowd cheering during the 2024 Paris Olympics. His involvement underscores how an unconventional celebrity can amplify an event's impact and broaden its appeal.

Jason Sudeikis, the creator of Ted Lasso, was a no-show at a recent convention he was to speak at. Business events professionals are asking if celebrity speakers are even worth it.

President Bill Clinton, Secretary of State Hillary Rodham Clinton, and actress Mayim Bialik were all keynote speakers at PCMA Convening Leaders 2024. Were these controversial choices worth the risk?