Understanding the gap between exhibitor objectives and attendee needs may hold the key to successful trade show participation in the post-Covid era.
Event Design
How C2 Delivers Value Through Creative Sponsor Activations
Montreal’s image as a creative hub owes a lot to C2. The iconic business event plays a key role attracting investment to the city and creative sponsor activations are an important part of how it delivers value.
Miguel Neves | 1 year ago